Wedding Venue Sales Masterclass - Hotel du Vin, Exeter

/

NEW DATE ANNOUNCED!

On Wednesday 6th March 2024

we will host our next Wedding Venue Sales Masterclass

at the Hotel du Vin in Exeter.


The award-winning team of consultants at Hazel Parsons along with business coach Amber Leach from Audacious Lives Coaching will share with you proven techniques to generate leads, increase conversions and enable you to book more weddings!

Where? Hotel Du Vin, Exeter 

When? 6th March 2024, 9.30 am - 4.00 pm

Cost? £250.00 per attendee

What’s included?

Morning session

Part 1

  • Setting yourself up for success - The basics behind what makes a good salesperson.

  • Understanding your couples, what they expect and want, how to use this in your business.

  • Why people love authenticity and the truth behind why people don’t book you.  

Hosted by Hazel Parsons  - Hazel Parsons Wedding Venue Consultancy

Part 2

  • 6 win, win steps you can take to instantly increase conversions.

  • The effortless upsell.

  • Generating extra revenue through successful sales techniques.

  • Creating enquiry emails that create excitement, and anticipation and inspire confidence for your couples to book.

  • 3 ways you can handle customer phone calls that will entice them into booking.

  • Perfecting the wedding show round and making yours stand out from your competitors.

  • Why timing is key.

Hosted by Hazel Parsons  - Hazel Parsons Wedding Venue Consultancy


Mid-morning break



Part 3

.Create captivating content that resonates with your couples. 

Explore the art of producing compelling material, from editorial photo shoots to capturing behind-the-scenes content of wedding days. 

Understand your couples and learn how to tailor your content to boost inquiries. 

Hosted by Amber Leach - Audacious Lives Coaching


Sumptuous buffet lunch and refreshments


Afternoon session


Part 4 

  • Embark on a thorough workshop that delves into how venues can effectively utilize organic Instagram content to boost leads and sales, specifically targeting newly engaged couples. 

  • Explore strategies to engage this audience and optimize your online presence for meaningful results without relying on paid advertising.

  • Learn how to build an online network to boost your engagement and reach more of your ideal clients.

Hosted by Amber Leach - Audacious Lives Coaching

Meet the experts:

Hazel Parsons - Award-Winning Venue & Wedding Business Consultant
Hazel Parsons is well known in the wedding industry as a super-connector. Her eponymous consultancy provides wedding venues with targeted business development advice, sector-specific consultancy, marketing, sales and staff training support. 

With over 20 years of experience within the industry, she has combined her flair for organisation, creativity and attention to detail with the commercial acumen that has spearheaded her success in hospitality, to create the leading consultancy she runs alongside Rebecca Edwards today. 

Previous Keynote Speaker at: Bridelux Symposium, The Wedding Academy International Wedding Conference, Cornwall Wed Meetup, Devon Wed Meetup, South West WedMeetup. She has been featured by the BBC, in The Guardian, The Telegraph, The Wedding Industry Journal, The Metro, The Ultimate Wedding Magazine and in Wed Magazine.

Amber Leach - Liberty Pearl Photography & Founder of Audacious Lives Coaching

Amber Leach is an award-winning, wedding, commercial and family photographer, marketing consultant, and business coach. She has been featured widely in the media, BBC Spotlight, HuffPost, The Guardian, Tatler Magazine, and The Metro, and has been published in over 40 broadsheets, international wedding magazines and blogs. She is one of the leading female photographers in the UK and won the award ‘Top 50 UK Wedding Photographers’ in 2019, 2020, 2021, and 2022, has captured over 400 weddings across the UK and Europe. Amber's wedding photography Business Liberty Pearl Photo & Film Collective has been running for over 10 years and has a team of 14 photographers, videographers and editors. Before working as a photographer, Amber had a successful career as a marketing and PR professional within the arts, music, and education sectors for 10 years. Amber is a self-taught photographer and launched her business against the backdrop of being a single mum. 

Amber has worked with over 1000 businesses training them on marketing, social media and business strategy. Liberty Pearl Photo & Film Collective is a recommended supplier with over 20 wedding venues and planners across Devon & Cornwall.

Amber has been the keynote speaker at the following international conferences and events: The Societies Photography Convention London, The Photography Show UK, The Malta Institute of Photography, Enterprise Nation, She Means Business, Christian Creativity Network.